Samsung 65-Inch The Frame QLED 4K AI Smart TV
Art-inspired entertainment
Samsung’s 2025 Frame QLED 4K Smart TV is more than just a television—it’s a statement piece. When powered off, The Frame transforms into a beautiful display for artwork or personal photos, blending seamlessly into your home environment. With its ultra-slim silhouette, customizable bezels*, and matte finish screen, it brings gallery-level aesthetics to any space.
Designed to blend in
The Frame’s updated design features a sleek, modern profile with a flush wall mount and discreet cable management. Whether mounted or freestanding with the optional Studio Stand*, it looks stunning from every angle.
Features
Art Mode & Personal Gallery
Turn your TV into a digital art canvas. Choose from a vast collection of over 1,400 masterpieces in the Art Store* or showcase your own favorite memories using My Photo. Upload directly from your smartphone or USB drive.
Matte Display for True Texture
Anti-glare technology and a low-reflection matte screen bring clarity to every brushstroke and scene. Whether you're watching TV or admiring art, the visuals are immersive and easy on the eyes.
Adaptive Smart Sensors
The built-in motion sensor powers the screen on when you're nearby and turns it off to save energy when you're not. The brightness sensor auto-adjusts based on your room’s lighting conditions to maintain optimal clarity and comfort.
Quantum Dot Brilliance
Enjoy lifelike color accuracy with Quantum Dot technology delivering 100% Color Volume. HDR capabilities ensure vibrant contrast and sharp detail in every frame, even in bright or dark scenes.
Immersive, Coordinated Sound
Q-Symphony syncs TV audio with compatible Samsung soundbars for a more cinematic sound experience. With Object Tracking Sound and Dolby Atmos, audio follows on-screen movement, pulling you deeper into the action.
Smart Hub & Multitasking
Powered by Samsung’s Tizen™ OS, the Smart Hub offers fast access to streaming, gaming, and ambient content. Use Multi-View to split your screen between content and mobile mirroring, or tap into smart voice assistants like Alexa, Bixby, or Google Assistant.
Game-Ready Performance
Gamers will love features like FreeSync Premium Pro, low latency, and enhanced motion response for ultra-smooth gameplay. Use the Ultra-Wide Game View and Mini Map Zoom for an optimized gaming interface.
Comfort-first Technology
Eye Comfort Mode automatically adjusts brightness and color tones based on the time of day, helping reduce strain during extended viewing.
Flexible Setup Options
The optional Auto-Rotating Wall Mount* allows for portrait or landscape orientation—ideal for vertical photos or modern artwork. The Studio Stand* offers cable-concealed placement anywhere in the room.
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